About Base

Base runs your business from one place.

Base is a business operating platform for founders. It connects to the tools you already use, lets you control everything from a plain English command bar, and surfaces what needs your attention before you have to ask. Base covers sales, marketing, finance, legal, investor relations, and hiring. Headquartered in London with a presence in San Francisco.

Base runs your business. Founders who have shipped a product suddenly need a CRM, a way to send contracts, financial visibility, a hiring process, a marketing setup, and more. Setting all of that up takes months. Running each tool separately means constant context switching and no unified view of what is happening. Base solves all of that in one place. Connect your tools, control everything from a plain English command bar, and let Base surface what needs attention before you have to ask. Base has five layers: Setup guides founders to the right tools and walks them through every one-time setup task. Orchestration lets founders control every connected tool from one command bar in plain English. Company brain unifies all data so founders can ask how the business is doing and get one coherent answer. Memory builds a permanent searchable record of everything that happens in the business. Intelligence benchmarks key metrics against industry data for founders at the same stage and tells them what their numbers mean. Base is headquartered in London with a presence in San Francisco and operates globally.